ESL Gaming has announced that it has signed a mammoth extension and expansion for its Monster Energy partnership, a new deal that will see Monster supporting and involved in more ESL Gaming products.
As the press release states, the deal will see Monster Energy now involved with the ESL Pro Tour CS:GO, StarCraft II, DreamHack, Dota 2, and the recently announced SnapDragon Pro Series. To add to this, the energy drink is also slated to be named as the global partner for the CS:GO Hub analytics platform.
"We are thrilled to expand our portfolio partnership with Monster Energy. Their ongoing commitment makes them a leading supporter of global esports and helps us to continue delighting fans across our array of world class titles," said ESL Gaming co-CEO Craig Levine. "No other portfolio offers the same breadth and dynamism, providing an unmatched opportunity for brands to connect with the diverse esports and gaming communities across the globe."
Despite being regarded as a multi-year partnership, there is no mention of an exact length of the deal, and likewise the financials behind the deal remain confidential.
