The tournament organiser known primarily for Counter-Strike: Global Offensive, BLAST Premier has announced that it has signed a two-year partnership extension with Betway, a deal which will see the pair continue to work together until the end of the 2023 season.
Announced in a blog post, we're told that the extension will see the original deal pushed into its fifth year, and that as part of the deal, the pair will continue to create broadcast content, host social giveaways and fan-led activations, and also continue to build playable custom maps to challenge fans on a global leaderboard.
"Their unwavering support for esports and Counter-Strike in recent times is hugely commendable," said BLAST's head of brand partnerships, Oliver Clarke. "We're really looking forward to continuing to work closely with them to elevate the partnership further over the next two years, with added focus on premium content and fan-led experiences."
As part of the deal, we're also told that Betway will own the Power Picks Prediction segment of BLAST Premier's broadcast, further ingraining it into the competitive scene.
