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BLAST inks deal with Chinese streaming service DouYu as it expands into the country

It will see Chinese CS:GO teams further incorporated into the BLAST Premier ecosystem.
Ben Lyons Senior Editor 23 Juni 2021

Thanks, The Esports Observer.

BLAST has expanded its deal with the Chinese streaming giant DouYu to include the exclusive broadcasting rights of the rest of the BLAST Premier season in China, as The Esports Observer reports. The deal will see Chinese Counter-Strike: Global Offensive teams brought further into the BLAST Premier ecosystem, as the tournament organiser looks to further grow its presence in Asia and the country.

The deal will also see DouYu get broadcast rights for the first-ever BLAST Premier qualifier that is being held in China, and will also see Douyu's coverage stretch into other Chinese streaming services such as Huya and Bilibili.

The financials of the deal have not been disclosed as of yet.

Senior Editor Ben was a Senior Editor at Gamereactor UK. When he wasn’t writing, editing or filming for Gamereactor, he could usually be found playing an FPS or getting lost in a sprawling RPG.
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